The Annual Africa Tourism Evening
By Invitation Only

Become a co-host

For African tourism brands who’d like to spend an evening with the UK travel trade selling Africa. Lodge groups, hotels, DMCs, rail, marketing collectives, representation companies and airlines — all welcome.

The 2026 evening has been held

The 2026 evening took place on Friday 19 June 2026 at The Annexe at The Champagne Bar, 116 Pall Mall, London SW1Y 5ED. The date and venue for the next edition are to be confirmed. Register your interest in co-hosting the next one below.

Fill in the form below and the organiser will be in touch personally to discuss how co-hosting works, what’s involved, and the costs. Every enquiry is read.

An evening with the buyers who sell Africa

The Annual Africa Tourism Evening puts a small, hand-picked group of African tourism brands in the same room as the UK trade buyers who actually programme and sell African travel — for one focused evening in the heart of London. No exhibition hall, no queue of lanyards walking past your stand. Just the right people, real conversation, and the time to be remembered.

Who is in the room

UK tour operators, Africa specialists, luxury travel designers, product and contracting teams, and travel media — the buyers who decide which lodges, camps and destinations reach UK travellers. Every guest is vetted, so the room is buyers, not noise.

Why an evening, not a stand

At a trade show you compete with a thousand other stands for a thirty-second hello. Here, a small group of co-hosts share an intimate evening with a curated guest list — relaxed, social and built for the kind of conversation that turns into programming.

What a co-host gets

A full co-host profile in the event app and directory every guest browses; your brand in front of the room on the night; and an introduction to UK buyers you would otherwise spend a year chasing — all in one evening, alongside Africa’s most-loved brands.

The company you keep

Co-hosts are some of Africa’s most respected lodges, camps, hotels, DMCs, rail and marketing brands — the names the UK trade already trusts. Standing alongside them is its own endorsement of where your brand belongs.

Co-hosting is deliberately limited each year so every brand gets real attention from the room. If that sounds like your kind of evening, register your interest below.

1About you
2Your brand
3A little more